Google Adwords Updated Interface Beta

Today while logged into My Client Center in Google Adwords, I received an invite to Beta Test the Updated Adwords Interface.

Google Adwords Updated Interface Beta

I am glad they asked.

Over time, I have noticed many functionality issues throughout my Google Adwords dashboard.

I would have reported my findings some place other than here on this blog had I known who to contact or where to report my discoveries.

For example, one Adwords usability issue I discovered was the inability of My Client Center account users to dismiss Alerts from their Alert center after they were read.

Adwords has finally added a check box to dismiss some My Client Center Alerts but not all of them.

From the Adwords Updated Interface Beta:

Updated Interface Beta

I am looking forward to participating in the Google Adwords Updated Interface Beta.

I am switching to the Updated Interface now and will share any suggestions I have for increasing Google Adwords account management usability both here on this blog and directly with the Adwords Updated Interface Beta team.

How To Switch

First Screen Shot of the Google Adwords Updated Interface Beta:

(in DE habe ich noch keine freischaltung für den adwords 3.0 beta test bekommen...)

Google hat seine Datenschutzerklärung geändert

Bereits am 27. Januar hat Google die Datenschutzerklärung geändert. Die Änderungen erlauben Google nun zu protokollieren wie oft und wie lange ein Nutzer einen Google Service nutzt. Google will durch diese Daten Phishing verhindern.

"Um Sie darüber hinaus vor Betrug, Phishing und anderem Fehlverhalten zu schützen, werden unter Umständen Ihre Interaktionen mit unseren Services erfasst. Derartige von uns erfassten Informationen dienen ausschließlich der Erkennung und Verhinderung von Betrugsversuchen oder anderem Fehlverhalten," heißt es jetzt in den Datenschutzbestimmungen.

Die Änderungen wurden am sogenannten Data Privacy Day eingeführt.

» Google Public Policy

Google AdWords Requiring One Domain Per Ad Group?

"In an effort to provide more relevant results and a higher quality experience for our users, we have made the decision to no longer allow multiple domains within a single ad group. Going forward, all display URLs within an ad group must be for the same top-level domain. Please note that this amendment to our policy applies to all advertisers, regardless of previous exceptions or acceptability of any campaigns. While we understand there are legitimate use-cases for multiple domains within one ad group, we ask that separate ad groups are created for any given domain.

For instructions on editing your display URL, please see https://adwords.google.com/support/bin/answer.py?answer=6272&hl=en_US

Please know that we will not be retroactively disapproving ads until the end of February. Please aim to make the changes before then."